Today most organisations define success by measuring profit and return on assets which are the result (not the cause) of yesterday's success. Given that what you measure is what you get, organisations need to redefine success by measuring things that will cause tomorrow's success. Things like health, knowledge, skills, wisdom, attitudes, hope in the future, absence of fear, relationships, respect, awareness, sense of purpose, beauty, self-control, freedom and happiness and environmental affects.
Can you imagine the success and longevity of an organisation that was truly successful in contributing to the well-being of life? This organisation would definitely be rewarded with profit and longevity well beyond 50 years.
Bruce Holland
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