AN ALTERNATIVE ORGANISATION STRUCTURE.
Did you realise that the membrane around every living cell is neither solid nor water? Rather it is a delicate balance between solid and water. It’s just solid enough to hold some sort of form and liquid enough to allow movement in and out of the cell so the cell can interact with its environment. This is the image we need for business, just solid enough to give some sort of form/meaning and open enough to its environment to allow movement (of people, ideas and information) in and out.
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